Search Marketing: The New Standard For Your Business

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Digital Marketing by On The Mark Digital

Search Marketing: The New Standard For Your Business

Think about your last handful of times accessing the Internet, be it on a desktop, laptop or mobile device. Not counting trips to your social media apps and feeds (Facebook, Twitter, etc.), how many times has your browsing experience started with accessing and utilizing a search engine such as Google, Yahoo, or Bing. If your browsing habits fall in line with the vast majority of web users, you hit that ever-important search button a STAGGERING 93 PERCENT of the time to begin your browsing session. Just think about the ramifications of such a statistic as a company looking to make an impact in Digital Marketing and Advertising – how much profit are you missing out on if your Digital Marketing strategy isn’t optimized for the Golden Age of the Search Engine?

“If your browsing habits fall in line with the vast majority of web users, you hit that ever-important search button a STAGGERING 93 PERCENT of the time to begin your browsing session.”

On the Mark Digital is here to help, providing across-the-board Search Engine Optimization service to push your website up search engines’ rankings to provide your business with exponentially more visibility and a cache of new customers ready to utilize your services or purchase your wares. SEO is the process of increasing traffic from organic results for keywords and phrases by pushing your company’s main website and subsites up a search engine’s overall rankings with the help of quality content optimized for search. All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. In contrast to Pay-Per-Click Advertising which takes a chunk of revenue out of your bottom line every time a customer clicks on your link, organic Digital Marketing gets you clicks without incurring a per-click fee. On the Mark Digital’s job is to keep abreast of the trends in Digital Marketing, using changes in SEO format and, most importantly, quality content relevant to your customers’ interests and needs.

Having an experienced firm like On the Mark Digital create and refine your digital advertising content in a way that boosts your search rankings will move your company to the front of the line ahead of your competitors – whether you’re a retail operation, law firm, or any business in between.

 

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Hailey Bautista
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