Strategy First Planning

Before we post anything, we build a clear plan.

We look at your business, your customers, and your goals. Then we decide what platforms make sense and what kind of content actually fits your brand.

No guessing. No copying competitors.

Content Creation That Sounds Like You

This part trips people up.

Most businesses don’t want to sound salesy, but they also don’t want to sound boring. We help find that middle ground.

We create:

• Caption writing that sounds natural

• Visual content ideas that fit your brand

• Messaging that explains what you do without overcomplicating it

Everything stays aligned with your voice, not ours.

Consistent Posting and Scheduling

Consistency builds trust. Random posting does not.

We handle:

• Content calendars

• Platform-specific posting times

• Regular publishing so your accounts don’t go quiet

You stay visible without having to think about it daily.

Community Management and Engagement

Social media is not a billboard.

We monitor comments and messages so people don’t get ignored. That alone can make a huge difference in how your brand feels online.

People notice when businesses respond.

Social Media Advertising Management

Paid social can work well in Sonoma when it’s done carefully.

We manage ads that support your organic content and focus on:

• Local targeting

• Clear offers

• Realistic budgets

No wasted spend. No confusing reports.

Analytics and Reporting You Can Understand

This part’s tricky, and we know it.

Instead of dumping numbers on you, we explain what’s happening and why it matters. You’ll know what’s working, what’s not, and what we’re adjusting.

Who This Is For

Our Social Media Management works best for:

• Local service businesses

• Wineries and hospitality brands

• Retail shops and boutiques

• Professional services

• Small to mid-sized Sonoma companies

If you want more visibility and less stress, you’re in the right place.

Common Mistakes We See Sonoma Businesses Make

Let’s be honest for a second.

People often think:

• Posting more fixes everything

• Viral content equals customers

• Social media should work immediately

In reality:

• Consistency beats volume

• Local relevance beats trends

• Results take time, not guesses

We build systems that grow steadily instead of chasing short-term spikes.

Why Work With On The Mark Digital & SEO?

There are plenty of agencies out there. Most of them do the same thing everywhere.

Here’s what makes us different.

We stay local. We stay clear. We stay involved.

You get:

• Real experience managing social media for local businesses

• Clear communication and honest feedback

• Reporting that makes sense

• A long-term mindset, not quick wins

We don’t disappear after setup. We stay active and accountable.

Social Media Management Built on Trust

We take trust seriously because your brand reputation is on the line.

That’s why we focus on:

• Ethical, platform-compliant practices

• Transparent reporting

• Ongoing adjustments based on performance

• Long-term relationships, not short contracts

If something isn’t working, we talk about it and fix it.

Serving Sonoma and Surrounding Areas

Our primary focus is Sonoma, including:

• Downtown Sonoma

• Sonoma Valley businesses

• Surrounding Sonoma County communities

We understand how local visibility ties into foot traffic, bookings, and calls.

Ready to Take Social Media Off Your Plate?

If you’re tired of guessing what to post or wondering if it’s helping at all, let’s talk.

We’ll look at your current presence, talk through your goals, and tell you honestly if social media management makes sense for your business.